Welcome to the home of, the iconic Australian denim deisgner, Bettina Liano. BYBL stands for designs BY BETTINA LIANO.

Since 2013, if it's not BYBL by BETTINA LIANO, then it's not designed BY Bettina Liano.

Proudly made in Australia using responsibly sourced, high performance denim, that won't lose its shape.

Rodeo Jeans


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Visit our Pop Up Retail Store. 505 Chapel St Sth Yarra. VIC. 3141